Swiss Army Knife and precision equipment specialist, Wenger, signs to title sponsorship of Patagonian Expedition Race
Wenger, maker of the genuine Swiss Army knife and precision outdoor equipment, has agreed a three-year title sponsorship of the Patagonian Expedition Race – ¡La Carrera de Aventura Extrema del Fín del Mundo!.
Beginning in 2009, the international event – which has become known as “the last wild race” – will now be called the ‘Wenger Patagonian Expedition Race’ and the official event logo will carry the Switzerland-based company’s famous Swiss flag emblem.
Wenger will supply Swiss Army knives and Swiss watches along with footwear, tents and other camping equipment to the Patagonian Expedition Race. This new association will run through 2011 and is the first title sponsorship of the annual adventure race, which has grown in popularity and awareness since its inception in 2004.
Peter Hug, Chief Executive Officer of Wenger SA, said, “We are delighted to extend our involvement in and support of the Patagonian Expedition Race. It’s a unique human challenge, conducted in an environment where preparedness is everything and precision multi-discipline tools for the job are vital – exactly the principles on which our company was founded over 100 years ago.”
Stjepan Pavicic, Race Director, said, “In 2002, we began the large undertaking of organizing the Patagonian Expedition Race. From the beginning, we have focused on creating an experience that is not only a physical and mental challenge, but one that sends a message to the world: we must protect and preserve this remote and pristine region of Chilean Patagonia.Today, our event is bringing this message to the world, and we are proud to have a global company of Wenger’s calibre to join our quest. The brand, its products and its corporate philosophy fit perfectly with our initiative.”
The Wenger Patagonian Expedition Race is the only adventure race worldwide that has been granted an official partnership by an Olympic Committee. The 2009 race will again follow the event’s successful international challenge format.
Sponsors:
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
Hotels:
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
Restaurantes:
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
Otros:
 |
Si quieres mas informaciones por favor escribenos un correo electronico info@patagonianexpeditionrace.com
Acerca de Wenger
Wender se fundó en 1893 en Delémont, en la famosa región suiza de Jura. Su desarrollo se ha centrado en la pasión por la innovación, la precisión y el artesanado experto, y hoy en día cuenta con un gran renombre como fabricante de navajas Swiss Army auténticas. La empresa produce actualmente unos 250 estilos de estas famosas navajas de bolsillo, además de cuchillos profesionales carniceros y de catering conocidos por todo el mundo.
En 1997, se fundó Wenger Watch SA en Biel/Bienne, Suiza, el centro de la producción de relojes suizos. En tan sólo 12 años, los relojes suizos Wenger se han ganado una excelente reputación por su fiabilidad, versatilidad y rendimiento.
Durante los últimos ocho años, Wenger ha colaborado con un reducido número de líderes en sus respectivos sectores que comenzaron a fabricar productos de la marca Wenger con las mismas características de la mundialmente famosa navaja Swiss Army, pero en las categorías de calzado, tiendas de campaña, mochilas, sacos de dormir, protección para ordenadores y artículos de viaje.